KJ Somaiya MBA-MC: Quick Answer
MBA Marketing Communications is a two-year full-time programme jointly developed with Jio Creative Labs (JCL). Students spend three days a week in KJSIM classroom sessions and two days at JCL's creative studio in Bandra-Kurla Complex, according to the institute. The programme includes a guaranteed summer internship at JCL subject to conduct, professionalism and academic-performance conditions.
What is KJ Somaiya MBA Marketing Communications?
The programme is designed for students targeting brand communication, digital storytelling, content strategy, advertising, media and marketing roles. It combines academic management foundations with live briefs, studio immersion and industry masterclasses.
KJSIM lists an intake of 30 seats for MBA-MC.
MBA Marketing Communications Important Dates
The current 2027-29 admission page lists 20 January 2027, 11:59 PM as the application deadline for MBA-MC.
KJ Somaiya MBA-MC Admission Process
Applicants can use CAT 2026, XAT 2027, CMAT 2027, NMAT or eligible GMAT scores. MBA-MC shortlisting is based on the applicant's video resume, entrance-exam score and past academic record. Fluency in communication is required for further interview consideration.
- Submit the KJSIM application.
- Provide entrance score and video resume.
- Clear programme-specific shortlisting.
- Complete PSA and PI as notified.
- Receive the merit/seat-allocation outcome.
KJ Somaiya MBA-MC Fees 2026-28
| Component | Year 1 | Year 2 |
|---|---|---|
| Tuition | ₹7.34 L | ₹7.34 L |
| Development | ₹0.775 L | ₹0.775 L |
| Other fees | ₹0.285 L | ₹0.26 L |
| Examination | ₹0.10 L | ₹0.10 L |
| Caution deposit | ₹0.10 L | — |
| Total | ₹8.60 L | ₹8.525 L |
Published two-year total: ₹17.125 lakh, excluding separately listed hostel costs.
MBA Marketing Communications Curriculum
Core themes include integrated marketing communication, brand strategy and storytelling, digital content creation, consumer and media insights, campaign planning and execution, media production and studio immersion.
MBA-MC Career Opportunities
KJSIM lists avenues in digital marketing, brand storytelling, strategic partnerships, event management, public relations, celebrity management, market research, customer insights and brand strategy. The programme is positioned for opportunities across advertising agencies, brand houses, content platforms and marketing consultancies.
Every student is assured a summer internship at JCL subject to the programme's stated conduct and academic conditions.
Who Should Choose MBA Marketing Communications?
Strong fit
Students who want brand, content, advertising, digital marketing or creative-strategy careers and prefer hands-on industry work.
Compare carefully
If you want a conventional finance, operations or generalist consulting path, the programme's marketing-communications specialisation may be narrower.
KJ Somaiya MBA-MC FAQs
What is the MBA Marketing Communications intake?
KJSIM lists 30 seats.
What is the MBA-MC fee?
The published 2026-28 programme total is ₹17.125 lakh, excluding separately listed hostel costs.
Is the Jio Creative Labs internship guaranteed?
The institute says every student is assured a summer internship at JCL, subject to good conduct, professionalism and satisfactory academic performance.
What entrance exams are accepted?
The current page lists CAT 2026, XAT 2027, CMAT 2027, NMAT and eligible GMAT scores.