Jaipuria Noida PGDM Marketing: What You Get
PGDM Marketing is a two-year full-time management programme built around marketing strategy, consumer behaviour, branding, digital marketing and related business functions. It remains a management degree rather than a narrow digital-marketing certificate.
Students targeting brand, digital, category, sales, customer insights, marketing analytics or business-development roles who still want exposure to broader management disciplines.
PGDM Marketing Admission Dates 2027-29: Tentative
The official 2027-29 page does not currently publish a detailed Noida-specific admission calendar. Use these planning windows only until the institute releases exact dates.
| Stage | Tentative window |
|---|---|
| Applications | July-November 2026; later rounds may continue |
| Shortlisting | Rolling after application review |
| Case analysis + PI | January-May 2027 |
| Offers | Rolling |
| Programme starts | June-July 2027 |
These are tentative planning dates, not confirmed institute dates.
Jaipuria Noida PGDM Marketing Admission 2027
| Requirement | 2027-29 |
|---|---|
| Graduation | Minimum 50% marks or equivalent CGPA |
| Final year | Eligible if degree is completed by June 30, 2027, subject to institute rules |
| Entrance tests | CAT 2026 / XAT 2027 / CMAT / MAT / GMAT |
| Application fee | ₹1,000 non-refundable |
| Selection | Entrance score, profile, case analysis/GD-style assessment and PI |
PGDM Marketing Fees 2027-29
| Fee component | Amount |
|---|---|
| Year 1 | ₹8.30 lakh |
| Year 2 | ₹8.20 lakh |
| Total | ₹16.50 lakh |
| Security deposit | ₹15,000 refundable |
| Hostel | ₹1.65 lakh/year listed for 2026-27 AC double occupancy; subject to revision |
| Mess | Extra |
Published 2027-29 Noida scholarship slabs are ₹5 lakh at 90%+, ₹3.50 lakh at 80%+ and ₹2.50 lakh at 70%+ for PGDM Marketing, subject to conditions and availability.
PGDM Marketing Curriculum & Electives
The current programme page lists marketing electives such as Consumer Behaviour, B2B Marketing, Brand Management, CRM, Digital Marketing, Distribution and Channel Management, Global Marketing, Integrated Marketing Communication, Marketing Analytics, Marketing Research, Marketing with AI for Non-Coders, Pricing, Product and Category Management, Retail Marketing and Strategic Marketing.
Marketing capabilities
- Consumer and customer insights
- Brand and product strategy
- Digital and social marketing
- Marketing research and analytics
Business-facing skills
- B2B and channel management
- Sales and business development
- Category and retail management
- Strategy and communication
The programme also offers dual specialisation, so students can combine Marketing with another functional domain from the approved elective pool.
Career Scope & Placement Outlook
Potential roles include brand management, digital marketing, sales, business development, category management, customer experience, marketing analytics and market research. The latest institute-level placement highlights show the following salary bands.
| Placement reference | Latest published figure |
|---|---|
| Highest CTC | ₹24.11 LPA |
| Top 10% average | ₹14.70 LPA |
| Top 20% average | ₹13.18 LPA |
| Top 50% average | ₹11.08 LPA |
These are centralised Jaipuria placement figures, not a guaranteed salary for Marketing students.
Detailed placement analysis →Who Should Choose PGDM Marketing?
Good fit
- You enjoy consumer-facing business problems.
- You want brand, digital, category or sales careers.
- You like a combination of communication and analytics.
- You want a management degree rather than a narrow marketing course.
Think twice
- You want a purely technical analytics programme.
- You strongly dislike sales-oriented career paths.
- Your alternative B-school has stronger marketing roles at a similar cost.
Jaipuria Noida PGDM Marketing FAQs
What is the fee for PGDM Marketing at Jaipuria Noida?
The published 2027-29 programme fee is ₹16.50 lakh, excluding refundable security deposit and separate hostel/mess costs.
Which entrance exams are accepted?
CAT 2026, XAT 2027, CMAT, MAT and GMAT are listed for 2027-29.
Is PGDM Marketing a digital-marketing course?
No. It is a full management programme with marketing as the specialist area and includes broader business subjects.
What jobs can I target?
Brand, digital marketing, sales, business development, category management, customer insights, marketing analytics and research are potential career areas.